This is a really interesting concept bill design done by a french design house UserStudio.

This service envisages a consumer uploading their bills to a 3rd party site however these are the sorts of insights that Brite:Bill advises our clients to explore.

  • The customer is engaged with the analysis of their usage.
  • They feel more empowered and therefore happier
  • They feel their operator is being transparent.

The operator can deliver insight that uses behavioral science techniques that also benefit their aims  :

  • The customer is less likely to call the call center.
  • Insight can be personalized and enhanced with suggested service or sales messages.
  • This can help tackle issues such as “Big Bill” or “First Bill “

Refact (EN) from User Studio on Vimeo.