How mobile operators can deliver a better billing experience and what subscribers really think about their bills

We surveyed 40 of the world’s top Communications Service Providers (CSPs) and over 1000 mobile phone subscribers to explore the billing process – from both perspectives. Findings reveal what consumers detest in their phone bills and the lucrative opportunities for mobile operators to secure new revenue streams and crucially, win new subscribers. The results highlight the pitfalls and issues for CSPs when bill management and presentation is restricted by processes that don’t embrace the changes required to update and modernize their billing communications.

If you are looking to reduce churn, enhance the user experience and boost overall customer satisfaction – read on…

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